Quests

Drive long-term participation by turning one-off actions into meaningful campaigns

Overview

A Quest is a structured unit designed to group multiple Missions under a common theme, objective, or category. It helps organize user engagement around specific journeys or campaigns.

Each Quest can include several missions that users complete to earn rewards and track progress.

Use cases

Time-based Campaigns	Behavior Funnels	Difficulty Tiers
Launch seasonal or limited-time quests tied to product updates or promos	Link missions together to drive users through deeper engagement flows	Design journeys like "Starter Pack" for new users or "Power User Trail" for advanced participants

User behaviour impact

• Drives daily logins by giving users a reason to “come back and finish”

• Increases feature exploration by nudging users into underused parts of your app

• Builds momentum by rewarding consistency, not just one-time actions

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Creating a Quest

1

Go to the Missions section and click Create Mission.

Quest option in the Create Mission pop-up

2

On the Quest creation page:

• Configure general parameters (e.g., name, due date, reward, description)

• Select Missions to add to the Quest.

  • Only Missions in Draft status are shown.

    • Note: You can create a Quest without Missions, but it cannot be activated until at least one Mission is added.

  

  Selecting Missions on the Quest creation page

(Optional) Enable the “Disable missions rewards” checkbox in the Conditions block if you want to reward only the Quest itself, not individual Missions.

3

Click Create. The Quest will appear in the main table with Draft status.

4

Congratulations! The Quest has been successfully created and is displayed in the main table with Draft status.

By clicking on the Quest name in the table, the user can view the list of missions that were added to this Quest.

Exploring Missions added to a Quest

RESTRICTIONS:

• ✅ Only Social Media and Event-Based Missions are supported in Quests.

• 🚫 Active Missions cannot be added to Quests.

• 🚫 A Mission already assigned to another Quest cannot be reused.

• 🚫 Missions in a Quest cannot be activated/deactivated individually.

• 🚫 You can only add Missions to Quests that are in Draft status

Quest & Mission Rewards

• A Quest always has a reward.

• Missions inside a Quest can be:

  • With individual rewards (default)

  • Without rewards (if the Disable mission rewards option is enabled)

Quest Expiration

• If a Due Date is set, the Quest will change its status to Expired when the deadline passes.

• All Missions in the Quest will then revert to Draft status.

Editing or Removing Missions

To remove a Mission from an existing Quest:

1. Set the Quest status to Draft

2. Click Edit

3. Deselect the Mission from the Select Missions field

Alternative Way to Add a Mission to a Quest

You can also assign a Mission to a Quest during Mission creation:

• Use the Select Quest dropdown

• Only Quests in Draft status will appear

• You cannot add a Mission to an Active Quest

Selecting a Quest via Mission creation page

Activation, Deactivation, and Deletion Logic

Action	Effect on Missions
Activate Quest	All Missions in the Quest become Active
Deactivate Quest	All Missions revert to Draft
Delete Quest	Quest is removed; Missions return to Draft

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Quests on The Widget

1. After the Quest has been activated, it becomes visible to users on the widget. On the Quest card, the user can see the number of missions included in it, as well as their personal progress.

Quest card

1. When the user clicks on the Quest card, the Quest page opens, where they can view more detailed information about the Quest as well as the missions included in it.

Quest page

1. Once all missions within the Quest have been successfully completed, the user can claim their reward by clicking the Claim button on the Quest card.

Claiming and receiving Quest points